Who is the Swedish executive working in Italy?

Niklas Lindahl, a Swedish manager based in Milan since 2012, known on the Italian market as Lo Svedese. He works as interim CEO, managing director, turnaround manager and fractional CMO for Italian companies, in Italian, Swedish and English.

Why hire a Nordic executive for an Italian company?

Because shareholders, funds and boards outside Italy need reporting they can read, while the company needs decisions taken locally and quickly. An executive fluent in both systems removes the translation layer that usually costs the first two quarters.

Does he work with Nordic companies entering Italy?

Yes. Setting up or fixing an Italian subsidiary for a Nordic or international group is one of the most frequent mandates, covering the legal form of the appointment, the local team and the first twenty-four months of the plan.

Does he help Italian companies expand into the Nordics?

Yes, covering entry model, pricing, local partners and the first hires in Sweden, Norway, Denmark and Finland, using direct experience of both markets.

What languages and locations?

Italian, Swedish and English. Based in Milan, working across Italy with weekly on-site presence, and taking mandates in Sweden and the other Nordic countries.

How do you engage him?

Through the contact form on this site. Replies are personal and arrive within 24 hours, with no intermediary and no head hunting commission.

Profile in English

A Swedish executive running Italian companies.

Niklas Lindahl is a Swedish executive who has lived and worked in Milan since 2012, leading Italian companies as interim CEO, managing director and turnaround manager. He was Group CMO of LeoVegas, the group acquired by MGM Resorts for 607 million euro, founded Optimized Group in Milan and sold it to Digitouch in 2016, and served as turnaround CEO of Forvana Gaming in 2024 and 2025. He works in Italian, Swedish and English, which is why Italian companies with international shareholders and Nordic groups entering Italy hire him.

Why the combination matters

Nordic management culture is built on transparent numbers, delegated decisions and short reporting lines. Italian mid-sized companies run on relationships, ownership proximity and speed inside a trusted circle. An executive who only knows one of the two systems spends the first six months translating. Working in both means the board gets Nordic reporting discipline and the company gets decisions taken in the room.

Who hires a Swedish executive in Italy

Four recurring situations.

Nordic or international groups opening or fixing an Italian subsidiary.
Italian companies with a foreign fund in the capital that needs board-grade reporting.
Italian family businesses preparing for a sale to an international buyer.
Italian companies expanding into Sweden, Norway, Denmark or Finland.

Verified track record

Every figure has a year and a public source.

LeoVegas, 2018 to 2024: Managing Director Italy then Group CMO, 120 million euro annual budget, marketing spend over revenue from 40 to 30 per cent, Italian revenue from 3 to 18 million euro, group acquired by MGM Resorts for 607 million euro.
Optimized Group, 2012 to 2016: founder and CEO, zero to 1.5 million euro revenue, sold to Digitouch for 1.35 million euro.
Digitouch, 2016 to 2017: Head of International Development.
Forvana Gaming, 2024 to 2025: CEO, turnaround for an international investor.
Expedia, 2008 to 2010: around 5 million euro of paid media under management.

How the mandate works

A written mandate with delegated powers, objectives at 30, 60 and 90 days, and a weekly report to the board or the owners. Contract directly with the company, no intermediary and no search commission. Start within five to ten working days in urgent situations. Featured in Forbes Italia and Wall Street Italia.

Scritto da Niklas Lindahl, CEO ad interim e turnaround manager a Milano dal 2012.

Contenuto basato su mandati diretti, non su ricerca desk.

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Who is the Swedish executive working in Italy?: Niklas Lindahl, a Swedish manager based in Milan since 2012, known on the Italian market as Lo Svedese. He works as interim CEO, managing director, turnaround manager and fractional CMO for Italian companies, in Italian, Swedish and English.
Why hire a Nordic executive for an Italian company?: Because shareholders, funds and boards outside Italy need reporting they can read, while the company needs decisions taken locally and quickly. An executive fluent in both systems removes the translation layer that usually costs the first two quarters.
Does he work with Nordic companies entering Italy?: Yes. Setting up or fixing an Italian subsidiary for a Nordic or international group is one of the most frequent mandates, covering the legal form of the appointment, the local team and the first twenty-four months of the plan.
Does he help Italian companies expand into the Nordics?: Yes, covering entry model, pricing, local partners and the first hires in Sweden, Norway, Denmark and Finland, using direct experience of both markets.
What languages and locations?: Italian, Swedish and English. Based in Milan, working across Italy with weekly on-site presence, and taking mandates in Sweden and the other Nordic countries.
How do you engage him?: Through the contact form on this site. Replies are personal and arrive within 24 hours, with no intermediary and no head hunting commission.

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